How to cut through the marketing hype and really understand what to buy and from whom.

We’ve all been there. You’re walking the exhibit floor of a security industry conference and nearly every vendor is peddling the same “next big thing.” One year it was all about email and Web security, then threat intelligence, and later endpoint detection and response (EDR). Security orchestration and automation (SOAR) was the big buzzword when conferences were last in person. And as soon as we’re all walking the floors again, we’ll likely see extended detection and response (XDR) everywhere. All vendors sound the same – regardless of what they can deliver. There are also underlying technologies like artificial intelligence (AI) and machine learning (ML) that many claim to leverage.

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